PayPal Is Moving Aggressively To In-Store Contactless Payments Tapping A $19B Opportunity

The digital wallet that allows contactless payment is rapidly becoming the payment method of choice thanks to its greater convenience. No self-respecting Millennial or GenZ consumer would be without one. Cowen Equity Research found that 70% of consumers surveyed last year planned to use more digital payment offerings post Covid-19.

But it’s not just younger consumers. Everybody is leaning into the contactless payment lifestyle due to pandemic-induced heighten awareness of touching dirty surfaces. For years, germaphobes have known how dirty money is but a recent study found the average credit card is dirtier than the urinal handle in the Penn Station bathroom.

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